Things just keep moving at the 515 HQ. We are back from Red Bull Rampage and in one piece! It was an epic event this year, and Red Bull has decided to begin holding the event every year, instead of every other year. The level of progression is beyond anything ever thought possible at this location. There were some seriously burley lines!
After Rampage we came home to finish off some edits and begin production on a new von maur video that will be playing in their stores soon. It should be something a little different, and lots of fun! We also helped out a non-profit shoot a video highlighting a young man with autism who was getting an award at a fundraiser, that video can be seen here.
In other news, the camera industry is turning some serious heads these past few days. Sony has announced their new “F” lineup with the F5 and F55. Both will be 4k capable, and direct competitors to the Arri Alexa, and Red EPIC. The form factor is something I have been waiting to see for quite some time, and I am truly excited to see what these cameras can do. As it stands the price point has not been announced yet, but we expect it to drop somewhere around 25-30,000 for the F55. which means it is the big brother to the F3, and slightly younger brother to the F65. RED’s answer was to slash their prices in half, while at the same time saying Sony wasn’t a threat, but their actions seem to indicate otherwise. I won’t complain about affordable EPIC’s though!
We have some interesting things shaping up at 515, and will keep the blog updated so everyone can stay in the know!
cheers.
Ian